We have been supporting brands and companies with creative public relations for more than 27 years. We extract the newsworthy facts from a company’s commercial stories to distinguish itself in the market. And with which we also raise interest in the company by third parties. Parties like: editors, journalists, bloggers, micro influencers and social media users. Using our Brand Essence Model, we formulate a central message for our customers being the recurring element, the common thread, in all content. With our cross-media approach we ensure all expressions reinforce each other. Sophisticated content planning ensures the mutual deepening of the various marketing and PR channels such as SEO / SEA, social media and press releases.
Interaction is key to us. That is why we always seek the intensive dialogue with journalists and stakeholders. We arrange interviews and press meetings. Strategically use events and online marketing channels. A good online content strategy will only be really successful if it leads to interaction. In addition, we make contact with relevant stakeholders, universities, experts, institutes and organizations that can provide even more credibility. What third parties say about you definitely has much more impact than any advertising may have.
We work with specialists who advise, but also develop content, provide training and optimize online marketing and communication. We ourselves have specialists in the field of communication advice, online marketing, media and content. On top of this we also make frequent use of professionals within our network.
Our senior communication consultants effectively support companies with a wide range of services: public relations, free publicity, branding, marketing and communication, content marketing, copywriting, brand activation, storytelling and sales. Our services also include media training, training in presentation techniques and coaching. We translate your message into the right sources such as press releases, interviews, posts, blogs, research, events, newsletters, videos, info graphics and animations.